Entries by High Peaks Media

Virtual Partnerships between Universities and Businesses/Nonprofits: A Win-Win

An organization recently contacted me to see if I had clients who might be interested in virtual partnerships between universities and their business or organization. Here’s how it works. University instructors are seeking real-life virtual projects for their students and interns – and during this time of the covid pandemic, the ‘virtual’ need has never […]

Creative Commons Licensed Images

Updated: March 7, 2020 (originally published Dec 14, 2013). Here are some sources of creative commons images (free to use). You should always provide an attribution to the image, which usually includes the photographer, the license, and the source (see below for legal concerns). My current favorites for Creative Commons images Unsplash – beautiful free […]

Tech Tools for Small Nonprofits: The Marketing and Sales Funnel

 https://youtu.be/_28RAL8LHDg I work with small nonprofits to help implement all phases of the classical marketing and sales funnel, which includes: (1) attracting and engaging new donors, (2) creating avenues for donations and developing constituent services (e.g., event registrations, bookings, member libraries, ecommerce stores, etc.), and (3) managing ongoing relationships with a core community of […]

5 Tips for Gaining Facebook Likes

A Guest Post by Ashley Dear  Facebook can be a great tool for finding and connecting with your target audience. I get requests for advice for particular social media sites and each one has its own strategies. It’s true that if you “pay to play,” you will gain Facebook likes and followers using Facebook ads. […]

Rename the Coupon Code Text in Woocommerce

I recently needed to replace the Coupon Code wording in a Woocommerce store, from “Insert  your Coupon Code” to “Insert your Membership Code”. I used some code posted on Grahame Thomson’s blog, but there was an error that prevented it from working on the Checkout page. I sought help from our developer, and here is […]

Software and Services for Nonprofits – Discounted Pricing!

Nonprofit organizations have access to numerous software applications and services, at greatly reduced or no cost. These include: Software applications, such as Microsoft Office (Word, Excel, Power Point, etc.) and Google Gsuite Payment gateway transaction fees Business email accounts, hosting, and management Cloud storage accounts, with document sharing and synchronization Accounting software (e.g. Quickbooks and […]

Managing your WordPress Website in 2019

There was a time, when websites were static and more stable, and the internet was safer and more forgiving. That time is over! Websites are now built on dynamic and constantly evolving platforms that integrate with a wide variety of online services, for example that monitor and protect from hacking and malware attacks, generate and […]

How Much Should You Spend on Internet Marketing?

Originally published in February 2017. April 2018 UPDATE: See the results of a recent and related study: WordPress Design and Development Pricing, Structure, and Services Survey Results Many small business owners would like to know: How much should I spend on internet marketing, as compared to other forms of marketing (print media, etc.)? Fortunately, surveys […]

Scrolling Panoramas for Your Website

Use your cursor or scroll with the controls at lower left. Have fun! Mountain Man Outdoor Store, Nederland [panorama360 src=”https://www.highpeaksmedia.com/wp-content/uploads/2016-11-12-Mountain-Man-Shop-360-panorama-with-Google-Street-Map-App-1200×164.jpg” style=”height: 450px; margin-bottom: 20px;” sliding_direction=”1″][/panorama360] Image taken with Google Street View App on an iphone; JPG downloaded from Google photos Plugin: 360 Panoramic Image Viewer Note that panoramas taken with Google Street View require that […]