Entries by High Peaks Media

Password Managers: Store (and Safely Share!) Your Passwords

Tired of keeping track of all your usernames and passwords? Password Managers store and save all of your usernames and passwords in an encrypted file or encrypted in the cloud. With an extension/plugin on your browser (Chrome, Firefox, etc.), the password manager will provide the correct username/login combo for a particular website or login URL. […]

Website Performance and Optimization Tools

Several excellent website performance and optimization tools are available. GTmetrix.com provides a comprehensive performance tool. Google Page Speed Tools: Analysis and Optimization. The ET post How to Improve your Google Page Speed Score provides excellent information–the bottom line: Use a performance booster plugin (best results were achieved with WP Performance Score Booster) Use a caching […]

Online Advertising on Nederland Colorado Websites

[jbox]Nederland, Colorado (click here for a map) — it’s the closest town to where I live and work. This page is a resource for my neighbors and neighboring businesses.[/jbox] Nederland CO Websites Opportunities for online advertising on local Nederland CO websites (see below for information on Colorado directory listings with a local presence). The Mountain […]

How to Solicit Online Reviews for Your Business

Online reviews from customers and clients strongly affect online marketing efforts. Unfortunately, disgruntled or unhappy customers are more likely to leave reviews than are happy and satisfied customers. Therefore … Take time to build an authentic and reliable review base. 1. Respond to negative reviews. Here’s what Google says about response: Google’s Tips on How […]

Why Google Plus + is Important

Google + is more important than many realize for the success of online marketing efforts. Here’s why Google + is so important. For search engine optimization (SEO), Google plus is one of the most important ranking factors, according to the Search Metrics 2013 Rankings Report. Google plus ranks as the highest SEO factor: Every public post […]

Internet Marketing in Nederland, Colorado

High Peaks Media is an internet marketing business with offices near Nederland, Colorado. Interestingly, High Peaks Media does not appear very close to the top of search results for ‘internet marketing Nederland CO’ or ‘online marketing Nederland CO’. Why is this, and are you up against similar obstacles in your local online listings? First, my offices […]

Website Design for Search Engine Optimization

To optimize website design for search engine results, (1) Identify ranking factors that are currently important in search engine algorithms (e.g., see Search Metrics 2013 Rankings Report), and (2) Test your website (or a competitor’s website) on various optimization testing sites; see How Your Site is Ranked on Search Engines. With those results in hand, browse […]

See How your Website is Ranked and Positioned by Search Engines

The position of a website on search result pages depends on A good match between the keywords people are using to find the site, and the presence of those keywords on the site. A positive ranking of the site by the search engines (Google). The page rank (PR) represents the authority of a site, and […]

50 Great Content Ideas for Your Website and Blog

SEO Optimize has created a terrific resource: “50 Great Content Ideas and Examples“, to help generate useful content on your website or blog. It’s in two parts: 50 Great Content Ideas – Part I 50 Great Content Ideas – Part II We will leave the details to their excellent posts, but in brief, the ideas […]