“At the end of the day, no matter how fast hacks evolve, the best way to combat them is still through regular updates.” The best way to keep your WordPress website secure is by regularly updating WordPress and its components; this is the conclusion of the post Security Experts Weigh in: The Future of WordPress […]
As of January 2017, mobile website views are surpassing views on desktops and tablets. Mobile prioritization is more important than ever. Device simulators are of two types. Responsive Simulators show how your website adjusts dimensions to conform to different screen size Mobile Simulators load mobile versions of a site, if available; these mobile versions are picked up […]
You have just started your business, and you want to establish your online presence. Where do you start? In this post, I describe the foundations of your online presence. There is nothing glorious here – it’s all nitty gritty business stuff, and of utmost importance. You should Purchase a domain name Select an appropriate business […]
A unique Custom Audience has visited your website and you know who they are – Re-Target them – Display an Online Ad Re-targeting puts your business in front of an audience that has already visited your website, and who might still be interested in what you offer. As you know, re-targeted ads appear on a […]
Google Analytics is a comprehensive set of tools that tracks visitor behavior on a website. How do people find you? What pages do they visit, and for how long? Where are they browsing from, and on what device, and so on? The data provide direct feedback that will help focus your marketing and outreach efforts. […]
[Update, April 19, 2017: The Let’s Encrypt certificate is now installed automatically on all websites hosted by High Peaks Media on A2 servers. After updating to https://, we recommend creating a free Cloudflare CDN account, and then updating to the Cloudflare nameservers at the domain registrar. This procedure installs a Comodo certificate (issued by Cloudflare) on the […]
Websites require periodic maintenance and review. First, is your website functioning properly? If you are a client, I take care of basic maintenance functions, such as updates to the WordPress core, plugins, and themes, and site backups. (See below for more in-depth maintenance options.) Take a moment to review each page on your site, to […]
Business owners, consider installing a security certificate on your website! Here’s Why Starting in 2017, Google’s Chrome web browser will begin tagging websites that are not secure (http:) with the note, “Not Secure” (see link here): And eventually, the browser will present a red “Not secure” warning for non-secure (http:) sites: Google is sending a […]
A few WordPress plugins can bring cheer to your website during the holiday season! Here are a few that I like, depending on the season. Christmas Cheer The header below shows blinking lights and falling snow (the green arrows point to snow): The blinking Christmas lights were added using the Xmas Lights plugin. See the […]
I strongly recommend that my business clients periodically check the health status of their business email accounts (i.e., [email protected]). If you forward your business email to another account (especially to Gmail, Yahoo, or Hotmail), periodically check the actual email account to make sure that forwarded email is not filtered or lost as spam. You can […]