Google Search Engine Result Pages (SERPs) Google Search results are increasingly varied, appearing for example as ‘rich snippets’ of information extracted from websites, news, shopping options, related searches, and detailed data about local businesses (menus, reservations, etc.). For example, the search engine result page (SERP) for the query “France” (below) shows News items (Top Stories), […]
Check our Facebook feed; it contains a compendium of resources that readers might find useful. A direct link to the feed: https://www.facebook.com/pg/HighPeaksMedia/posts/ [efb_likebox fanpage_url=”https://www.facebook.com/HighPeaksMedia/” box_width=”900″ box_height=”1000″ responsive=”1″ show_faces=”1″ show_stream=”0″ hide_cover=”0″ small_header=”0″ hide_cta=”0″ locale=”en_US”] [efb_feed fanpage_url=”https://www.facebook.com/HighPeaksMedia/” layout=”half” image_size=”full” type=”page” post_by=”me” show_logo=”1″ show_image=”1″ show_like_box=”1″ links_new_tab=”1″ post_number=”15″ post_limit=”20″ cache_unit=”1″ cache_duration=”hour”]
This post offers online marketing strategies for massage and health therapists. It is geared towards independent practitioners and smaller practices, although the concepts apply broadly. Many people find online marketing overwhelming, but don’t worry, not many people don’t find it so! Start with the low-hanging fruit (items that are simple, important, inexpensive, or you can […]
Service vs. Storefront Business on Google Maps Google distinguishes between businesses with a storefront (e.g. retail and restaurants) and those that offer services off-site at a client’s location (e.g., builders and general contractors). Importantly, these types of businesses (storefront vs. service) show up differently on Google Maps. Businesses with a storefront show up as an […]
Are you a student with an interest in online marketing, or an organization that could use some marketing assistance? High Peaks Media will work with students and organizations in the Nederland Colorado area, to provide mentorship and oversight of activities such as Website development: post and update content on WordPress websites Blogging: write and submit […]
Now customers can leave you a voicemail, using SpeakPipe. A free account gives you up to 20 messages per month and a maximum message length of 90 seconds. The recording device can be embedded into your website. Users can be required toi enter their name and email (which I assume is required to reply via […]
Mobile Delivery: The Challenge Over half of website traffic is now on mobile phones, and yet, you may have not realize the extent of technical challenges posed by mobile delivery. I do. Most WordPress websites use themes that are ‘responsive’, that is, the pages automatically resize to fit the screens on different devices, including mobile. […]
UPDATED on March 5, 2017 (originally published on Jan 7, 2016) A fast website is critical to visitor retention, as is reported in dozens of posts on this topic. This post addresses ways to speed up a WordPress website, and includes some notes relevant to our experience at High Peaks Media (i.e., some tech notes). […]
The Kathmandu Restaurant website is the newest addition to our portfolio. An elegant full-page image greets the visitor The website is secure (https:) and relatively fast loading (due to delivery by the Cloudflare content delivery network – see Fast Secure Websites on a Budget). We chose a new domain name for the restaurant “kathmandurestaurant.us”, as […]